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Sep 8, 2015

Building an editorial calendar as a brand marketer is more important today than ever, since, it organizes, helps with compliance obstacles.  There are many tools within and outside of banking to get organized with your content.

 

 

Strategy through measurements of effectiveness was discussed as well

 

Resources and links

 

https://twitter.com/hugeinc

https://twitter.com/toscafasso

https://www.linkedin.com/in/toscamarie

 

 

Dashboards she recommended

 

http://divvyhq.com

https://percolate.com

https://contently.com

http://www.skyword.com

 

Dashboards specific to banking as provided from the companies that provide them:

 

Hearsay Social offers the Predictive Social Suite for advisors where they can manage all of their social and web presences from a single easy-to-use dashboard. Our suite solution uses predictive technologies to help financial advisors and insurance agents identify opportunities that are broadcast by clients and prospects and guides them to follow up with the right message at the right time. Learn more at http://hearsaysocial.com/product/overview

 

Social Smart is a social media marketing and compliance solution that allows companies interact with social media on a scheduled or ad-hoc basis to expand marketing reach in a low-risk compliant manner. Try it now at www.isocialsmart.com

 

ICBA tool

http://icba.socialassurance.com/.