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BANK ON IT

New episodes air every Tuesday morning on your way to work. The host John Siracusa is well known in the banking industry as the founder/creator of the #banksocial conference Every week, John Siracusa interviews a wide range of experts from Jay Baer to NASA. Bank and Credit Union executives who are responsible for strategy will benefit from the A-list celebrities that are guests on the show. The ideas are so powerful that everyone can learn something new, with every show. You can follow John Twitter @johnsiracusa. LinkedIn.com/in/Siracusa. www.banksocialmediaconference.com
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Jul 21, 2015

A positive customer experience can relate directly to a bank's bottom line.  Customer Service is not the only factor of the customer experience.  In this episode the host @johnsiracusa interviews customer experience expert @Katefeather from @peoplemetrics on the foundations and value of a great customer experience.  Get shocked when you learn that a great customer experience may not be what you thought. 

Download some research created exclusively for retail banking http://info.peoplemetrics.com/2013_mecx_retail_banking_download  

Peoplemetrics blog  (http://www.peoplemetrics.com/blog)

 

Zero Moment of Truth Report https://ssl.gstatic.com/think/docs/2011-winning-zmot-ebook_research-studies.pdf

Jun 30, 2015

In this final episode of the 3 part story-telling series, the host John Siracusa reveals the finally to his story of getting brain surgery.

 

Jun 23, 2015

In this episode the host, John Siracusa Tells a story to showcase storytelling in social media.  

Jun 16, 2015

In this podcast, the host John Siracusa tells a story to explain story-telling and social media.  This is 1 of a 3 show series on story-telling

Jun 9, 2015

In this session the host John Siracusa discusses with Eric Cook  from WSI, measuring “value” (ROI)  of social media for banks and credit unions.

Jun 2, 2015

In this session the host John Siracusa discusses with Mark Arnold from on the Mark Strategies, the art of selling via social media for banks and credit unions.

May 26, 2015

In this episode John Siracusa discusses getting the compliance process right within a social media strategy at a bank with Ben Pankonin, CEO Social Assurance.

May 19, 2015

In this episode the host John Siracusa discusses with Dawn Melesko from @bankmobile how social media has changed the banking business model and how a bank needs to respond to this change in order to make a measurable difference to a banks bottom line.

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